Email Deliverability

Email Health — One Scorecard for a Domain's Mail Setup

This runs the full battery of mail checks against a domain and grades the result: authentication records, mail server reachability, blacklist status and the supporting DNS, each marked as passing, warning or failing. It exists because mail deliverability is not one check but a dozen interacting ones, and running them individually means holding a dozen partial answers in your head.

Why run it

"Our email is going to spam" is a symptom with at least four unrelated causes — broken authentication, a listed sending address, a misconfigured mail server, or content that trips filters — and they need completely different responses. Starting with a scorecard tells you which branch to take instead of investigating them in whatever order occurs to you. It is also the fastest way to audit a domain you have just inherited, where nobody can tell you what was configured or when.

Why automate it

Mail configuration is edited by people who do not think of themselves as editing mail configuration. Marketing adds a sending platform and its SPF include; a vendor is onboarded and DKIM keys are published; someone tidies DNS and removes a record that turns out to matter. Each change is individually reasonable and none is announced to whoever owns deliverability. Because mail degrades silently — no bounce, no alert, just fewer messages arriving — a scheduled scorecard is often the only thing that will notice before a customer does.

What it gives you

A single ranked answer to "is our mail set up correctly", instead of twelve partial ones. Run continuously, it catches the configuration drift that makes deliverability decay so gradually nobody can point to when it started.

Related checks in Email Deliverability